Earl from Groundworks

Decoding a Sales Pitch: The Subtle Tactics That Can Cost You Thousands

Sep 3, 2025 | Earl from Groundworks

When Earl from GroundWorks sent this innocuous follow-up, it seemed harmless enough: Subject: Just checking in Hi Maggie, I just wanted to see if you had further questions. Also were you price checking other places in the market at all? Just trying to gauge what you...

My $49K Foundation Pitch: The Red Flags That Saved Me from a Massive Mistake

Aug 27, 2025 | Case Files: Overselling & High-Pressure Tactics, Earl from Groundworks

When a salesperson talks more than they inspect, your foundation may not be the only thing sinking. It started with a slope in the hallway. It's not a significant concern—it's just one of those things you get used to over time in a 1968 split-level home. Years ago, I...